Arguably one of the most experienced venue managers in the world, I have had a 39 year career in the venue industry to date. Beginning at the UK’s largest theme park Alton Towers in 1981, I have been involved in the delivery of over 5,500 major events. From Stadium and Commercial Director at Wembley Stadium & Arena, where I spent fourteen years, I became the CEO of Millennium Stadium, Cardiff in 2003.
In 2007, I joined AEG Ogden as the GM of Suncorp Stadium, Brisbane and moved on to become CEO of professional rugby union team Scarlets in Llanelli, South Wales.
In 2010 I re-joined AEG Ogden as GM of Sydney’s Allphones Arena (now Qudos Bank Arena), before becoming CEO at Etihad Stadium, Melbourne. After three and a half successful years at Etihad I embarked on a new journey when founding Paul Sergeant Events (PSE).
In March of 2019 I re-joined the AEG Ogden family (now ASM Global) where I am Senior Vice President, Operations – Asia. I am a Director of the Asia Pacific Venue Management Association, chair the 2021 Congress Committee and an instructor at the Venue Management School.